Sanitation service provider uses DRUID AI chatbots to accelerate digital transformation

Large sanitation company launches DRUID AI chatbot to automate customer support for city sanitation services and utilities.

ROSAL, one of Romania’s largest sanitation companies, announces the launch of the Delia chatbot, developed on DRUID technology, for the digitalization of sanitation services offered to citizens of the 4th district in Bucharest.

The solution was designed, developed, and implemented by Software Selector, DRUID implementation partner. Delia was explicitly trained to make it easier to sign online sanitation contracts, fill out equipment applications, pay and download bills for legal entities, and request additional sanitation services from ROSAL.

Delia can be reached directly via the website and is integrated with SAP Business One, allowing her to access both customer and contractual service details. Delia automatically verifies addresses and identification details based on the Unique Certificate of Entry for legal entities by integrating with the and ANAF networks. At the same time, Delia automatically extracts information from identity cards for individuals via OCRization. The citizens can manually enter the collection address if it differs from the one written on the National ID card.

In the first three months after its launch, Delia helped sign 6,760 contracts with legal entities, while 210,000 sanitation service contracts were signed with individuals. In total, 150,000 users exchanged about 400,000 messages through the chatbot.

“Delia was developed to make contracting our services easier and quicker for people. We’ve already seen promising results in the three months after its launch. We’re working on new My Account tools and functions to make changing addresses in contracts simpler. We’re developing a model for digitizing the utilities and sanitation sector with Software Selector “, says Cristian Ardeleanu, Executive Director of ROSAL.

“We fully appreciated and used the advantages of the DRUID architecture and the possibilities of fast integration with the client’s internal systems. The opening of ROSAL to the digitalization of the administration allowed us an implementation in just a few weeks “, says Ștefăniţă Stoica, CEO of Software Selector.

“The utilities sector is a priority and attractive for DRUID, and this partnership proves our desire to get involved in the digitalization of public administration and services offered to citizens,” added Liviu Drăgan, CEO of DRUID.

DRUID ( is a global leader in Conversational AI Automation. DRUID’s no-code platform enables enterprises to automate customer and employee communications using AI-driven virtual assistants. 500 predefined conversational skills and award-winning native connector with UiPath bots offer 3x-5x faster deployments. DRUID is available in any deployment scenario and supports conversations in any language and on any digital channel.

Rosal Grup SA ( is one of the largest sanitation companies in Romania, with a turnover of over € 55M and 2400 employees. It was founded in Cluj-Napoca, in 1991, under the name of General Impex. It is headquartered in Bucharest and has offices in the cities of Cluj-Napoca, Suceava and Baia Mare. ROSAL GRUP SA is an authorized economic operator for the collection and recycling of waste, ferrous metals, non-ferrous metals, wood, paper, cardboard, glass, plastic, textiles and WEEE.

About Software Selector
Software Selector has more than 15 years of experience in implementing business software (ERP, CRM, BI) and business know-how in several industries, such as retail, distribution (FMCG, pharma, services, production, automotive). With over 100 projects completed, in Romania and abroad, Software Selector has created project management solutions, business and technical consulting, but also management of implementation teams.

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