DRUID Announces Strategic Collaboration with Ecofinance to Launch “Alin,” a Cutting-Edge Virtual Assistant

DRUID has teamed up with financial services innovator Ecofinance to launch "Alin," a state-of-the-art virtual assistant. This collaboration aims to revolutionize Ecofinance's online customer service by integrating Alin into their website, where it provides real-time, interactive support.

London, 7 May 2024 — DRUID, a global leader in AI-driven virtual assistants, is thrilled to announce its strategic partnership with Ecofinance, a pioneer in the financial technology sector. This collaboration marks the introduction of "Alin," an innovative virtual assistant designed to revolutionize the customer service experience for Ecofinance clients. 

Alin represents a significant leap forward in virtual customer assistance for Ecofinance, which operates under the consumer brand name CreditPrime in Romania. Powered by DRUID’s advanced AI technology, Alin provides real-time, interactive support to clients, and is equipped to offer detailed guidance on a variety of topics, including the credit line application process, insights into the CreditPrime mobile app, advice on managing available funds and other topics. Alin is a comprehensive support tool designed to elevate the client experience. This innovative assistant enriches the journey of every user by smoothing out the credit line application process for enhanced accessibility, offering insightful information on the CreditPrime Romania website to ensure users can leverage its full potential. Furthermore, Alin dispenses valuable advice on effective fund utilization and interest rate comprehension, alongside providing clear guidance on the calculation of minimum payments, thus bolstering financial planning and clarity for Ecofinance's clients.  

The introduction of Alin underscores DRUID and Ecofinance’s commitment to leveraging the latest in AI technology to enhance customer satisfaction and engagement. “Our collaboration with Ecofinance represents a significant milestone in our journey to redefine customer service in the financial sector,” said Liviu Dragan, CEO DRUID AI.Alin is the culmination of our efforts to provide intuitive, accessible, and comprehensive support to clients navigating the often complex world of finance.” 

Ecofinance is equally excited about this partnership, recognizing the value Alin brings to it's customers and business operational efficiency. “Integrating Alin into our website is a game-changer for us,” remarked Rucsandra Stanciu, General Manager and member of the Board of Directors of Ecofinance Romania. “This virtual assistant will empower our clients with instant access to important information, making financial services more transparent and user-friendly than ever before while additionally streamlining our internal business operations. 

Alin represents just the first step in the collaborative journey of Ecofinance towards harnessing AI to simplify and improve the customer experience, signaling a future where technology continually works to make life easier for their clients.

About DRUID:  
DRUID ( is an end-to-end platform for building, deploying, and scaling AI-driven Conversational Business Applications, designed to deliver next-level employee productivity and the total customer experience in the most intuitive way. Acting as a front layer to all digital operations, DRUID unifies and enhances the existing technology landscape while mitigating app fatigue (learning and adapting to new systems). In addition, DRUID intelligent virtual assistants enable fast, personalized, omnichannel, and hyper-automated interactions while speaking each organization's language via open integrations with any existing enterprise systems and RPA technologies. Starting in 2018, DRUID actively builds on its vision to provide each employee with an intelligent virtual assistant, establishing an extensive 160+ partner network and servicing 250+ clients worldwide.

About Ecofinance: 
Ecofinance is a fast-expanding financial technology company, operating under the CreditPrime consumer brand – an innovative and convenient non-bank financial institution. Ecofinance operates in the markets of Romania and Moldova. The company is a member of the American Chamber of Commerce in Romania and Moldova, the Association of Financial Companies in Romania (ALB) and The Patronage of the Credit for Non-Banking Financial Institutions (Patronatul Creditului IFN (PCIFN)). Ecofinance is a part of the Dyninno Group of Companies, a multinational conglomerate providing products and services in the travel, entertainment, and finance technology sectors in over 50 countries. 

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