Human Resources

DRUID supports Sameday in redefining employee experience through a conversational AI solution for HR

DRUID, a global leader in conversational AI, and Sameday, one of the leaders in the CEE courier services market, implement a conversational AI solution dedicated to enhancing employee experience.

Sameday is a courier company that has experienced spectacular growth in recent years, becoming one of the key players in its market segment. As the organization continues to expand, it becomes increasingly important to adapt its internal operations to effectively respond to the changing needs of teams.

Recognizing that traditional human resources services are not designed to provide efficient support in such a dynamic environment, Sameday has chosen to collaborate with DRUID to develop an intelligent assistant dedicated to human resources, called NOVA, which provides constant and immediate support to employees every day and at any time. 

Since its implementation, NOVA has significantly increased the number of simultaneous users who can benefit from prompt assistance. Employees now enjoy an enhanced experience, with easy access to up-to-date information on various human resources topics such as benefits, employment contracts, and internal processes. This conversational chatbot is accessible from any device, thus adapting to Sameday's constantly moving workforce, and the multilingual support provided by NOVA ensures fluent communication in the three countries within the Sameday group (Romania, Bulgaria, and Hungary). 

The positive impact of NOVA is already visible, significantly reducing the number of requests and inquiries addressed to the HR administration department. This allows HR admin employees to now focus on more complex tasks that have a greater impact on the future employee experience. Furthermore, the cost and time savings resulting from this implementation represent an important competitive advantage for Sameday, prompting the company to continue collaborating with DRUID to introduce similar conversational assistance solutions for optimizing activities in other departments. 

"We are excited to introduce our HR chatbot solution, named NOVA. This innovative tool helps us provide an exceptional experience to employees in the most common requests they address to our department, while allowing our HR colleagues to focus on strategic initiatives that contribute to the success of our organization. Introducing the chatbot solution is part of a comprehensive plan for digitizing and upgrading HR processes, with the ambition to continuously improve the experience of our colleagues and partners", stated Octav Deliu,  Head of Human Resources, Sameday Group. 

"It is obvious that the employee experience is crucial for organizational success, and employee expectations are constantly growing. Conversational AI solutions can play an essential role in managing this challenge, which is why we are delighted to collaborate with Sameday, enabling us to place their employees at the center of the human resources support process. I am confident that the solution we have implemented will bring efficiency, accessibility, and dynamic support, ultimately creating a work environment where employees feel valued and supported at every stage of their professional journey", added Liviu Drăgan, CEO of DRUID.

DRUID ( is an end-to-end platform for building, deploying, and scaling AI-driven conversational business applications, designed to deliver next-level employee productivity and the total customer experience in the most intuitive way. Acting as a front layer to all digital operations, DRUID unifies and enhances the existing technology landscape while mitigating app fatigue (learning and adapting to new systems). In addition, DRUID intelligent virtual assistants enable fast, personalized, omnichannel, and hyper-automated interactions while speaking each organization's language via open integrations with any existing enterprise systems and RPA technologies. Starting with 2018, DRUID actively builds on its vision to provide each employee with an intelligent virtual assistant, establishing an extensive 160+ partner network and servicing 200+ clients worldwide. 

About Sameday 
With over 16 years of experience in the Romanian market, Sameday is the courier company that has experienced the most spectacular growth in recent years, currently counting among the key players in its market segment. With a team of over 5,000 employees and partners, the company operates in Romania, Hungary, and Bulgaria, offering both door-to-door delivery services and delivery to over 4,700 easybox lockers. Thus, Sameday operates the most extensive locker network in Southeastern Europe, aiming to reinvent the day-to-day delivery experience. (For more information, visit or connect with Sameday Romania on LinkedIn at 

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